Ripple Shad Fishing Soft Bait

With over 30 years of research and development, Berkley PowerBait is designed to turn novice anglers into competent ones and make skilled anglers even better! The exclusive PowerBait formula, perfected by Berkley scientists, features an irresistible scent and flavor that fish simply can't resist. In fact, fish hold on to PowerBait 18 times longer, giving you more time and confidence to detect more bites, set more hooks, and catch more fish!

Our relentless pursuit to help anglers catch more fish is what drives us at Berkley. Every product we create is the result of our dedication to continuously improve and innovate. Our commitment to excellence in fishing gear is the reason behind our tagline - "We've done the science. Now you catch the fish."

One of our most popular products is the Berkley PowerBait Ripple Shad freshwater soft plastic baits. These bass baits feature a lifelike body and intricate details that trick even the most cautious fish, with HD Tru Colors and 3D red eyes to mimic natural prey. The bait's enticing scent and action, combined with its unique segmented body, create maximum vibration and swimming action for flawless presentations that attract more strikes.

We offer a range of premium colors and swim bait sizes to match the hatch and cater to various fishing preferences and environments. Take, for example, the Blue Silver color in a length of 2 inches or 5 centimeters.

Whether you're targeting walleye, pike, crappie, or other predatory species, PowerBait Ripple Shad fishing baits are an excellent choice. They work well on a Jig Head, Weighted swimbait hook, or Drop Shot rig, making them versatile for different fishing techniques.

With the exclusive PowerBait formula, you can be confident in the effectiveness of our products. Fish love PowerBait so much that they hold on 18 times longer, giving you the edge to detect more bites and reel in more fish. At Berkley, we're committed to helping anglers succeed, and our PowerBait lineup is a testament to that dedication.

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